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☀️ Your tech stack just consolidated again. 500 prompts that don't depend on any platform.

Jun 5, 2026

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2 min read

☀️ Your tech stack just consolidated again. 500 prompts that don't depend on any platform.

Clari bought Salesloft. Another $450M in ARR merged. The reps winning in 2026 aren't waiting for the dust to settle.☀️

Edward Gorbis
Edward Gorbis
☀️ You've been selling to your champion. 12 other people are deciding the deal.

Jun 4, 2026

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2 min read

☀️ You've been selling to your champion. 12 other people are deciding the deal.

Forrester says the average complex enterprise purchase now involves 13 internal stakeholders. There's a 14th. They showed up in the last two years.

Edward Gorbis
Edward Gorbis
☀️ Gong's 77% revenue stat. What it actually measures and how to be in it.

Jun 3, 2026

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2 min read

☀️ Gong's 77% revenue stat. What it actually measures and how to be in it.

7.1 million opportunities, 3,613 companies, and one number everyone is quoting wrong.

Edward Gorbis
Edward Gorbis
☀️ I ran full AI automation for one quarter. Here's what it cost me.

Jun 2, 2026

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2 min read

☀️ I ran full AI automation for one quarter. Here's what it cost me.

Not a cautionary tale. A data set. The number that surprised me most had nothing to do with revenue.☀️

Edward Gorbis
Edward Gorbis
☀️ Your AI SDR isn't building pipeline. It's destroying your sender score.

Jun 1, 2026

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2 min read

☀️ Your AI SDR isn't building pipeline. It's destroying your sender score.

Email reply rates just hit a 7-year low. The reps I talk to are shocked. The math isn't complicated once you see it.

Edward Gorbis
Edward Gorbis
☀️ I asked my daughter what 'work' means. Her answer rewrote my Monday.

May 31, 2026

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2 min read

☀️ I asked my daughter what 'work' means. Her answer rewrote my Monday.

She was eating cereal in pajamas. The answer she gave me at 7:43am Sunday became the operating system I am bringing into the new month. It also explains why most reps are exhausted.

Edward Gorbis
Edward Gorbis
☀️ Saturday read: the top 1% don't catch up on Saturday. They set the wedge.

May 30, 2026

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2 min read

☀️ Saturday read: the top 1% don't catch up on Saturday. They set the wedge.

Most reps spend Saturday clearing inbox debt. The 1% spend 47 minutes writing the one sentence that will move every deal next week. Here is the Saturday wedge most reps will never run.

Edward Gorbis
Edward Gorbis
☀️ 12 buyer-led discovery prompts that pulled $1.2M in closed-won last quarter

May 29, 2026

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2 min read

☀️ 12 buyer-led discovery prompts that pulled $1.2M in closed-won last quarter

I pulled the 12 prompts top reps run before every first call out of the 500 pack. Model audit, stale-sentence finder, decision-criteria pull, executive briefing, clarification commit. Free preview inside.

Edward Gorbis
Edward Gorbis
☀️ Your AI SDR is not a pipeline strategy. It is a deliverability detox.

May 28, 2026

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2 min read

☀️ Your AI SDR is not a pipeline strategy. It is a deliverability detox.

AI SDR tools churn at 50 to 70% in 90 days. Reply rates collapsed from 8.5% in 2019 to 3.4% in 2026. The reps winning are using AI as a research engine, not a sending engine. Here is the swap.

Edward Gorbis
Edward Gorbis
☀️ 5 stakeholders = 30% close. 1 stakeholder = 5%. The math is brutal.

May 27, 2026

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2 min read

☀️ 5 stakeholders = 30% close. 1 stakeholder = 5%. The math is brutal.

Enterprise deals now require an average of 13 decision-makers. Single-threaded deals close at 5%. Five-stakeholder deals close at 30%. The single-thread tax is the largest deal-killer in your pipeline this quarter.

Edward Gorbis
Edward Gorbis
☀️ I rewrote my discovery prep at 11pm after my daughter asked me one question

May 26, 2026

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2 min read

☀️ I rewrote my discovery prep at 11pm after my daughter asked me one question

She wasn't asking about my deal. She was asking about my job. The answer I gave her at 8:47pm Sunday became the new framework I ran in three discovery calls Monday morning. All three moved to second meetings.

Edward Gorbis
Edward Gorbis
☀️ 51% of your buyers no longer start in Google. The discovery deck you wrote in Q1 is dead.

May 25, 2026

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2 min read

☀️ 51% of your buyers no longer start in Google. The discovery deck you wrote in Q1 is dead.

G2 dropped the number last month. Half of B2B software buyers begin their research in an AI chatbot, not search. By the time they take your call, the model has pre-shaped them. Here is the discovery wedge that still works.

Edward Gorbis
Edward Gorbis
☀️ Sunday reset: your comp plan is predicting your week. Read it back to yourself.

May 24, 2026

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2 min read

☀️ Sunday reset: your comp plan is predicting your week. Read it back to yourself.

60% of SaaS comp plans shifted toward outcomes this year. Renewals, upsells, multithreaded deals. The reps still optimizing for raw bookings are quietly being repriced. Here is the 14-minute reset.

Edward Gorbis
Edward Gorbis
☀️ Saturday read: Clari just bought Salesloft. Your stack is consolidating without you.

May 23, 2026

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2 min read

☀️ Saturday read: Clari just bought Salesloft. Your stack is consolidating without you.

$450M in combined ARR. Revenue intelligence and sales engagement are no longer separate categories. Here is how to pick the layer you defend before your CRO picks it for you.

Edward Gorbis
Edward Gorbis
☀️ The 500 prompts that turn your inbox into a $1.2M discovery engine

May 22, 2026

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2 min read

☀️ The 500 prompts that turn your inbox into a $1.2M discovery engine

One PDF. Five categories. Discovery prep, signal capture, multi-thread, exec brief, renewal defense. 1,847 reps grabbed it. Today is the last day at $27.

Edward Gorbis
Edward Gorbis
☀️ 62% of buyers don't want to talk to you. Stop selling to them.

May 21, 2026

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2 min read

☀️ 62% of buyers don't want to talk to you. Stop selling to them.

The new Forrester data is everywhere. Most reps read it as a death sentence. The top 5% read it as a filter. Here is how to concentrate your entire pipeline on the 38% who will pick up.

Edward Gorbis
Edward Gorbis
☀️ 77% more revenue per rep. Gong dropped the number. Most people read it wrong.

May 20, 2026

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2 min read

☀️ 77% more revenue per rep. Gong dropped the number. Most people read it wrong.

AI-using reps generate 77% more revenue than reps who don't. That is the six-figure annual gap your CRO is staring at. But the number behind the number is what you do with it.

Edward Gorbis
Edward Gorbis
☀️ My daughter asked me one question. I rewrote my discovery prep that night.

May 19, 2026

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2 min read

☀️ My daughter asked me one question. I rewrote my discovery prep that night.

A $4.2M deal. 47 minutes of prep that should have been 4. The bedtime story I almost missed. Here is the seven-question kitchen-table prep I run before every first call now.

Edward Gorbis
Edward Gorbis
☀️ Anthropic just commoditized the AI agent. Here is what reps sell now.

May 18, 2026

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2 min read

☀️ Anthropic just commoditized the AI agent. Here is what reps sell now.

Ten pre-built finance agents shipped this month. Claude Opus 4.7 cleared 64.37% on the finance benchmark. The agent is no longer the wedge. The orchestration around it is. Here is the new sale.

Edward Gorbis
Edward Gorbis
☀️ Sunday: I tucked her in and asked Claude what 2030 sales looks like

May 17, 2026

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2 min read

☀️ Sunday: I tucked her in and asked Claude what 2030 sales looks like

Anthropic shipped Claude Opus 4.7 and ten financial agent templates this month. The "AI is coming for sales" panic is finally over. The fight in 2030 is the seller who taught AI vs the one who waited for IT.

Edward Gorbis
Edward Gorbis
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