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Oliver Buchannon
Edward Gorbis
☀️ Your champion is fighting a battle you don't know about

Mar 26, 2026

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4 min read

☀️ Your champion is fighting a battle you don't know about

They want this deal to close. They just can't tell you what's in the way.

Edward Gorbis
Edward Gorbis
☀️ Stop protecting your pipeline. Start interrogating it.

Mar 25, 2026

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5 min read

☀️ Stop protecting your pipeline. Start interrogating it.

Most reps defend their numbers. The top 1% challenge them.

Edward Gorbis
Edward Gorbis
☀️ The moment they think you want something from them

Mar 24, 2026

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5 min read

☀️ The moment they think you want something from them

That's the exact moment they stop trusting you.

Edward Gorbis
Edward Gorbis
☀️ Neediness kills deals. Here's what to do instead.

Mar 23, 2026

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5 min read

☀️ Neediness kills deals. Here's what to do instead.

The second they smell you need the sale, you've lost the leverage.

Edward Gorbis
Edward Gorbis
☀️ The appeal letter that changed everything (and what it taught me to sell)

Mar 22, 2026

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5 min read

☀️ The appeal letter that changed everything (and what it taught me to sell)

3% acceptance rate. I wrote it anyway. Here's exactly what I said.

Edward Gorbis
Edward Gorbis
☀️ Today I turn 37. Here's what rejection actually taught me.

Mar 21, 2026

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4 min read

☀️ Today I turn 37. Here's what rejection actually taught me.

UC Davis didn't want me either. Then I appealed.

Edward Gorbis
Edward Gorbis
☀️ AI won't take your job. A rep using AI will.

Mar 20, 2026

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5 min read

☀️ AI won't take your job. A rep using AI will.

This isn't a threat. It's math. Here's how to be on the right side of it.

Edward Gorbis
Edward Gorbis
☀️ My sales process in 2015 vs. now

Mar 19, 2026

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7 min read

☀️ My sales process in 2015 vs. now

Same hours. Completely different results. Here's what actually changed.

Edward Gorbis
Edward Gorbis
☀️ Top reps talk 43% of the time.

Mar 18, 2026

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5 min read

☀️ Top reps talk 43% of the time.

The data on 25,000 sales calls revealed a pattern most managers ignore.

Edward Gorbis
Edward Gorbis
☀️ 6 things the top 1% do before 9am

Mar 17, 2026

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4 min read

☀️ 6 things the top 1% do before 9am

Most reps check email first. This is what top performers do instead.

Edward Gorbis
Edward Gorbis
☀️ 11 months. One question. $2.8M closed.

Mar 16, 2026

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5 min read

☀️ 11 months. One question. $2.8M closed.

I should have asked this in month 2. Here's what I learned.

Edward Gorbis
Edward Gorbis
☀️ The 5-part pre-call ritual (steal this)

Mar 15, 2026

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4 min read

☀️ The 5-part pre-call ritual (steal this)

I used this before every major deal. 8 minutes. Changes everything.

Edward Gorbis
Edward Gorbis
☀️ Nobody loses a deal at the close

Mar 14, 2026

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3 min read

☀️ Nobody loses a deal at the close

They lost it 6 weeks earlier. Here's where it actually breaks.

Edward Gorbis
Edward Gorbis
☀️The AI sales workflow the top 1% built while everyone else was debating AI

Mar 13, 2026

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6 min read

☀️The AI sales workflow the top 1% built while everyone else was debating AI

They're not smarter. They just stopped doing the things AI does better.

Edward Gorbis
Edward Gorbis
☀️The Wright Brothers couldn't get a single newspaper to cover their first flight

Mar 12, 2026

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5 min read

☀️The Wright Brothers couldn't get a single newspaper to cover their first flight

The hardest sale in history wasn't the plane. It was the idea that flight was possible.

Edward Gorbis
Edward Gorbis
☀️The email I send the night before every million-dollar meeting (template inside)

Mar 11, 2026

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5 min read

☀️The email I send the night before every million-dollar meeting (template inside)

One email. Three parts. Used in every deal over $1M I've ever closed.

Edward Gorbis
Edward Gorbis
☀️The phone still works. Your approach to it doesn't.

Mar 10, 2026

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5 min read

☀️The phone still works. Your approach to it doesn't.

I made 80 cold calls a day for three months. Here's what it actually taught me.

Edward Gorbis
Edward Gorbis
☀️Your Q1 pipeline problem started in Q3 of last year

Mar 9, 2026

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4 min read

☀️Your Q1 pipeline problem started in Q3 of last year

The math most reps ignore until it's too late to fix anything.

Edward Gorbis
Edward Gorbis
☀️ I flew 8,000 miles and almost blew the deal in the first 10 minutes

Mar 8, 2026

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5 min read

☀️ I flew 8,000 miles and almost blew the deal in the first 10 minutes

Wrong deck. Wrong person. Here's what saved it.

Edward Gorbis
Edward Gorbis
☀️ The rep who outsold me by $10M never once explained the product

Mar 7, 2026

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4 min read

☀️ The rep who outsold me by $10M never once explained the product

He didn't educate. He confirmed. Here's what I missed for years.

Edward Gorbis
Edward Gorbis
☀️ I kill 5 deals on purpose every quarter (and you should too)

Mar 6, 2026

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5 min read

☀️ I kill 5 deals on purpose every quarter (and you should too)

Your pipeline isn't too small. It's too bloated. Here's how to fix it.

Edward Gorbis
Edward Gorbis
☀️ The email I send the night before every million-dollar meeting (template inside)

Mar 5, 2026

•

5 min read

☀️ The email I send the night before every million-dollar meeting (template inside)

One email. Three parts. Used in every deal over $1M I've ever closed.

Edward Gorbis
Edward Gorbis
☀️ Stop building rapport on sales calls (I have the data)

Mar 4, 2026

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5 min read

☀️ Stop building rapport on sales calls (I have the data)

The sacred cow of sales is quietly killing your close rate.

Edward Gorbis
Edward Gorbis
☀️ The follow-up that saved a dead deal (actual email inside)

Mar 3, 2026

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6 min read

☀️ The follow-up that saved a dead deal (actual email inside)

3 weeks of silence. One email. $1.4M closed.

Edward Gorbis
Edward Gorbis
☀️ I flew 8,000 miles for a deal and almost blew it before the meeting started

Mar 2, 2026

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6 min read

☀️ I flew 8,000 miles for a deal and almost blew it before the meeting started

Mumbai, a SoftBank-backed company, and the mistake that taught me how to prepare.

Edward Gorbis
Edward Gorbis
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